Discovery
01. KICKOFF CALL
Our journey starts with a kickoff call where we dive into your brand’s goals, vision, and expectations. This sets the stage for a seamless design process.
02. PROJECT PROSPOSAL
I’ll craft a detailed proposal outlining the project scope, timelines, and deliverables to ensure we’re aligned every step of the way.
03. SIGNED & SEALED
With the proposal finalised and signed, we officially kick off the project, ready to bring your vision to life.
Research
04. COMPETITOR RESEARCH
We’ll analyse your industry and competitors to uncover opportunities that will ensure your logo stands out. This stage will be thorough to maximise end results.
05. MOODBOARDING
We begin defining directions for your brand through visual representation. These moodboards will be based on the current project scope and effective design choices.
06. RESEARCH FEEDBACK
The findings are then presented to you (the client) ensuring full transparency with the design direction. At this stage, we begin noticing how the brand will look.
Design
07. DESIGN BEGINS
The design phase begins as we start crafting initial logo concepts based on previous stages. Every design decision is aligned to your brands vision.
08. IDEA REFINEMENT
Building on the initial concepts, we focus on refining and enhancing the strongest ideas. Analysing each design's strengths and aligning it with your brands position.
09. CONCEPT FINALISATION
After exploring ideas, we refine and polish the most solid concepts. This step ensures the designs are visually strong, aligned with your brand, and ready for presentation.
Presentation
10. PRESENTATION
We present the finalised concepts with a detailed explanation of the strategy and thought process behind each design. This step allows you to see how the visuals connect to your brand’s story and goals.
11. FEEDBACK
Your voice is key in this collaborative stage. We gather your thoughts, preferences, and any adjustments you’d like to see, ensuring the designs move closer to your vision.
Revisions
12. REVISIONS
After receiving feedback from the presentation stage, we go away and begin refining the design based on your preferences.
13. FINAL EXPORT
After agreeing on an end concept and design, we begin the final export. We will send over the industry grade exports and working files directly to your email.
Ready to discuss
your vision?
Strong branding and design are key to making a lasting impact. With a targeted focus on brand consistency and design relevance, I create visuals that can elevate your business and resonate with your audience.
Whether you need a fresh identity or a refined look, let’s collaborate now to bring your vision to life.